Ignite 360 Announces Appointment of Lisa Osborne as New CEO, Succeeding Founder Rob Volpe

FOR IMMEDIATE RELEASE

SAN FRANCISCO, SEPT 12, 2023 – Ignite 360, a consumer insights and marketing strategy firm known for its commitment to elevating human understanding to unlock growth for Fortune 500 brands and businesses, announces the appointment of current COO, Lisa Osborne, as the CEO effective Sept. 12 while current CEO and founder, Rob Volpe, is moving into a Chairman position.

“I am thrilled to step into the role of CEO to continue delivering deeper insights that grow our clients’ brands and drive greater customer engagement,” said Osborne, the incoming CEO. “We will carry the torch of the exceptional company Rob has founded as we deliver high-quality research. I am excited to expand our depth qualitative work, quantitative data solutions, and story capabilities to bring even greater consumer understanding for our clients.”

Osborne has a proven track record with the organization and the industry at large.  Prior to her tenure as COO at Ignite 360, Osborne held roles of increasing leadership at General Mills, Starbucks, and with global research supplier, GfK. She brings a wealth of strategic vision, operational excellence, and an unwavering commitment to client satisfaction. Osborne’s leadership style and dedication to building high-performing teams will drive Ignite 360 forward.

Under Volpe’s guidance, Ignite 360 has gained a reputation as a best-in-class consultancy within the marketing insights community due in part to a relentless focus on empathy-building practices to help business teams gain new and deeper levels of customer understanding.  In his next venture, Volpe will be expanding his work in empathy awareness and skill building through speaking and training engagements via his new company, Empathy Activist.

“I am excited for Ignite 360 to enter this next phase of its lifecycle. Lisa’s incredible talent and expertise, commitment to the company’s mission, strategic acumen, and deep-rooted understanding of our clients' needs make her the ideal leader for this next step in Ignite 360’s journey.” Volpe commented. “She will take the company to great new heights by bringing our special blend of insights and storytelling rooted in empathy to help more companies grow.”


For media inquiries, please contact:

Robin Algaze, Chief Design & Communication Director

robin@ignite-360.com


About Ignite 360

Ignite 360 is a consumer insights, strategy, and training firm that elevates human understanding to release untapped potential. The firm delivers breakthrough thinking and actionable results to Fortune 500 companies and growing organizations. Clients select Ignite 360 due to our human-centered, holistic 360° approach, providing companies with a unique level of intelligence and empathy by tapping into the hearts and minds of their customers. Projects range from brand strategy and communications to innovation to shopper insights. Ignite 360 is headquartered in San Francisco with team members across the U.S. and Europe and is a proud member of Think Global Qualitative, a worldwide network of leading insights strategists and researchers. Ignite 360 is a certified LGBTBE minority-owned business.

Website: www.ignite-360.com


About Rob Volpe, Empathy Activist

Rob Volpe is the Empathy Activist who coaches people and organizations on how to use empathy and be more empathetic to achieve positive results. Author of the award-winning book, Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time, Rob is a keynote speaker, trainer, and thought leader on the topic of empathy, human insights, and behavior. 

Based in San Francisco, he is the Founder and Chairman of insights, strategy, and training firm, Ignite 360. When he’s not helping people with their empathy skills, he can be found on his Peloton (row and bike), practicing yoga, cooking, or enjoying being still in his home with his husband, Charles, and their three cats.

Website: www.robvolpe.expert

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Today we are excited to announce Lisa Osborne as Chief Executive Officer at Ignite 360